How should Labour and the Tories respond to the populist right? Lessons from Europe

Navigating the Populist Surge: A Challenge for European Politics
The Rise of the Radical Right
A wave of populist radical right parties is sweeping across Europe, leaving mainstream parties scrambling for effective counter-strategies. From Germany's Alternative für Deutschland (AfD) doubling its vote share to Reform UK's growing prominence in the UK, the political landscape is undergoing a significant shift.
The "Firewall" Approach: Isolation and Its Limits
Germany has employed a "firewall" strategy, essentially ostracizing the AfD by refusing coalitions, parliamentary posts, and engagement with their motions. However, this approach hasn't curbed the AfD's growth, arguably reinforcing their "outsider" narrative.
This isolationist tactic hasn't proven effective in France either, particularly when populist parties enjoy media support, constitutional privileges, or strong regional bases.
Policy Mimicry: A Risky Gamble
Should mainstream parties adapt their policies to mirror those of the populist right? Research suggests this is a dangerous game, especially for center-left parties. Appealing to the authoritarian leanings of some traditional voters risks alienating the more liberal wing, leading to a net loss of support.
The dilemma is more complex for the center-right, whose voter base also comprises both social authoritarians and free-market liberals. Shifting rightward could alienate the latter group, while ignoring key issues like immigration may make them appear out of touch.
Studies indicate that adopting populist positions often drives voters *towards* the radical right rather than back to the center-right.
The Austrian Experiment: Collaboration and Consequences
Austria offers a cautionary tale. The center-right Austrian People's Party (ÖVP) formed a coalition with the populist Freedom Party (FPÖ) in 1999. While this initially led to the FPÖ's implosion, it also legitimized them in the eyes of many, contributing to their resurgence in later elections.
Now, Austria has adopted a firewall approach, and the FPÖ is soaring in the polls.
Charting a Course: Strategies for Mainstream Parties
For the center-left, the path seems clearer: resist mimicking the populist right. Instead, like the Danish Social Democrats, they should focus on managing the populist right’s presence as a long-term challenge. A robust message on immigration is essential, but not at the expense of core economic concerns like social protection and defending workers.
The center-right faces a more intricate puzzle, particularly in the UK. Reform UK, while less extreme than the AfD, benefits from a sympathetic media landscape and a divided Conservative party. Ignoring Reform UK's key issues, like immigration, isn't viable, but addressing them directly risks amplifying their message.
Ultimately, there's no quick fix. The center-right needs a compelling vision, consistent policies, and a charismatic leader to effectively counter the populist surge.
The Path Forward: Vision, Consistency, and Leadership
There is no "magic formula" for mainstream parties to defeat the populist radical right. Success hinges on a clear ideological vision, a consistent policy platform, and a compelling leader capable of resonating with the public.